Since its first collections, the brand has strived to embody the American dream, and over the years, its pieces have become true cult objects. The brand's aesthetic is characterized by refined style and effortless elegance. Founded by the eponymous designer in 1967, it remains an iconic luxury brand today. In every collection, the brand pays particular attention to the choice of materials, details, and fabrics. The polo shirt, iconic and essential, is the brand's identity and a must-have every season. Discover the new Polo Ralph Lauren men's collection.